Udrive launches ‘Udrive Stations’ in partnership with DWTC
to streamline mobility in the area
The strategic agreement signed
with DWTC, One Central and ibis One Central will provide the world’s first
area-exclusive on-demand car-sharing experience to UAE travellers
Dubai, UAE, 13 October 2022 — Udrive,
a dedicated pay-per-minute car rental platform, today announced the launch of
Udrive Stations, the world’s first area-exclusive car rental station. The
platform was launched in collaboration with Dubai World Trade Centre (DWTC),
One Central and ibis One Central, in an effort to provide exclusive mobility to its users in the area.
Udrive Stations provides exclusive cars to users
guaranteeing availability on-demand. The stations are
geofences that have been incorporated into Udrive’s proprietary technology
infrastructure and are only accessible to users of select communities. Cars
hired can be picked up from any of the Udrive stations and dropped back at any
of the corresponding stations. Users can also avail of customised messaging and pricing models
and preferred vehicle options. The
stations will make the car rental market more accessible and convenient for
residents and tourists looking for a seamless solution.
Udrive Stations has launched in DWTC and will have two stations in the area — one near the World Trade Centre Residence and another near the business hub One Central — strategically covering both the residents, visitors and employees in the area.
The product is aligned with the UAE’s vision for the next 50 years and
Dubai’s 2040 Urban Master Plan, which maps out a blueprint for sustainable urban development in Dubai that enhances the
quality of life. One of the key objectives is to provide sustainable and flexible means of mobility — an endeavour
Udrive is contributing to with the launch of Udrive Stations as car-sharing
platforms have seen exponential growth worldwide as well as in the Middle East.
KPMG reports almost 50% of car owners today will no longer want to own a
vehicle by 2025 and ResearchAndMarkets claim 4 out of every 10 car journeys
will be via car share.
Ahmed
Jama, Director Traffic and Transport Management at DWTC commented on the launch, “As a trade and
residential hub situated in the heart of the city, there are thousands of
professionals, residents, business and leisure tourists visiting the DWTC area
every day. Home to some of the country’s most prestigious exhibitions and
events and high footfall throughout the year, this partnership with Udrive will contribute to streamlining
mobility while supporting our efforts to provide innovative solutions to ensure
a seamless driving experience for everyone in the DWTC area.”
Nicholas Watson, Co-founder and CEO of Udrive said, “With Udrive Stations,
we are catering to a market that hasn't been served before with an original and
innovative product. The Udrive team has assessed
the area’s demographic and developed a globally unique, affordable and
convenient way to mobility, making it easier for users to access cars of
their choice almost immediately. To date, Udrive records around 800 trips
weekly in the DWTC area. With our initial launch here,
we are investing in the UAE’s development with forward-thinking solutions that
deliver great experiences and mobility for our communities.”
Anoop
Dhondoo, Cluster General Manager at
Ibis One Central commented on the launch, “We agree with Udrive’s
philosophy that mobility is a human right. With this first-of-its-kind product,
we support vehicle availability and a seamless experience to navigate the city.
We are happy to foster the growth towards a smart and connected city while
reducing the number of cars on our roads and reinforcing Dubai as a global
destination for citizens, residents and visitors.”
The product has been in development for almost
three years, with two of those dedicated solely to research into the movement of people around the city, pain
points faced by commuters and visitors and the preferred mode of transport for
the population. Udrive Stations users will be catered to by exclusive Customer
Happiness representatives. The tech start-up has increased its fleet, workforce
and partner profiles to enhance its ability to support its demand in the UAE
and recently launched operations in KSA.
“On average a Udrive car
is used by five people in a day. With the introduction of this product, we are
effectively removing five private cars off the roads per Udrive car in our
fleet. We envision this as the inception of many such stations throughout Dubai
and the UAE that encourage the development of a smart, connected City of the
Future, empowering convenient mobility and making the sharing experience
increasingly simple and more reliable,” added Watson.
By 2026, the number of users in the car-sharing segment is
expected to reach 60.7m and according to a report by Valuates, the global
car-sharing market will reach US$103 billion by 2025, with a CAGR of 17.2%
during the forecast period. Udrive has pioneered the 24/7 digital car rental
concept in the GCC via a mobile app-only approach.
To start using the service, commuters just need to download the app on Google Play, App Store or Huawei and register, or follow the instructions on the website.
— END —
About Udrive:
Udrive is a pay-per-minute car rental concept that started in 2017 offering drivers in the UAE and KSA a cost-effective, short-term driving solution. Drivers can book a car for their journey via the Udrive app, find it at a location that’s convenient to them, and then simply drive. With free petrol, insurance included in the price, and most public parking fees covered, it couldn’t be simpler, and there are no hidden charges.
Feel free to talk to the Udrive team via social media: Facebook and Instagram.
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